Difference between revisions of "Heart-E"

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Heart-E was primarily a sweet and casual lolita brand.
Heart-E was primarily a sweet and casual lolita brand.
==Concept==
===Sub-Labels===
===== Strawberry Heart-E =====
==History==
Heart-E was started out making one-of-a-kind hats which were sold in a store managed by Hyper Hyper in Laforet in 1987. They later expanded into making accessories, lifestyle goods and clothing. Their first piece of clothing was their "Bunny Coat" which saw lasting popularity and was still considered popular in 2005.<ref>{{Cite book|title=Gothic Lolita & Punk Brand Book|year=2005|isbn=4777801578|location=Japan|pages=132}}</ref>
Heart-E advertised in
=== Closure ===


== Closure ==
In July of 2018, they posted a notice on their online shop:<blockquote>''As of July 2018, this site will be closed. The final order date will be July 25th, and July 30th will be the final transfer deadline, and orders that have passed that date will be cancelled.''<ref>{{Cite web|title=Closure Notice|url=https://web.archive.org/web/20180718094251/http://www.hearte.co.jp/|url-status=live|website=Heart-E}}</ref></blockquote>This was replaced with a farewell notice after July 25th:<blockquote>''As of July 25, orders are no longer accepted. Thank you for your patronage for 30 years.''</blockquote>
In July of 2018, they posted a notice on their online shop:<blockquote>''As of July 2018, this site will be closed. The final order date will be July 25th, and July 30th will be the final transfer deadline, and orders that have passed that date will be cancelled.''<ref>{{Cite web|title=Closure Notice|url=https://web.archive.org/web/20180718094251/http://www.hearte.co.jp/|url-status=live|website=Heart-E}}</ref></blockquote>This was replaced with a farewell notice after July 25th:<blockquote>''As of July 25, orders are no longer accepted. Thank you for your patronage for 30 years.''</blockquote>
==Locations/Sales Model==
Heart-E was sold in select shops including Warapi(ワラピ店) and Jack<ref name=":0">{{Cite book|title=Cutie Magazine October|year=1993}}</ref>, as well as their own managed shops.
===Shop List===
All Heart-E locations are currently closed.
{| class="wikitable"
!Shop
!Country
! Address
!Status
! Socials
|-
|Hyper Hyper
|Japan
|Laforet Harajuku
|1987-?
Closed
|N/A
|-
|Warapi(ワラピ店)
|Japan
|N/A<ref name=":0" />
|Closed
|N/A
|-
|Jack
|Japan
|N/A<ref name=":0" />
|Closed
|N/A
|-
|PUTUMAYO Laforet Harajuku
|Japan
|〒150-0001 1-11-6 Jingumae, Shibuya-ku, Tokyo Laforet Harajuku B1.5F<ref name=":1">{{Cite web|date=2000|title=Shop List|url=https://web.archive.org/web/20001209051500/http://www.interq.or.jp/pink/hearte/shop.html|url-status=live|website=Heart-E}}</ref>
|>2000-?
Closed
|
|-
|K Club (K倶楽部)
|Japan
|〒780-0870 2-1-26-1 Honmachi, Kochi City, Kochi Prefecture<ref name=":1" />
|>2000-2001 Closed
|
|-
|FLASCO
|Japan
|〒604-8046 Shinkyogoku-dori, Nakagyo-ku, Kyoto-shi, Kyoto Takoyakushi Shimoru Higashigawacho 531-2 Diamond Building<ref name=":1" />
|>2000-?
Closed
|
|-
|Heart-E Harajuku
|Japan
|〒150-0001 6-34-14 Jingumae, Shibuya-ku, Tokyo Kurokawa Building 2F<ref name=":1" />
|>2000-2003<ref>{{Cite web|date=2003|title=Shop List|url=https://web.archive.org/web/20030227105748/http://www.interq.or.jp:80/pink/hearte/shop.html|url-status=live|website=Heart-E}}</ref>
Closed
|
|-
|Heart-E Osaka
|Japan
|〒542-0074 2-10-1, Sennichimae, Chuo-ku, Osaka-shi, Osaka Catepuri Namba B2F<ref name=":1" />
|>2000-?
Closed
|
|-
|Heart-E Marui One Shinjuku
|Japan
|3-5-6 Shinjuku, Shinjuku-ku, Tokyo Marui One Shinjuku Store 7F
|
|
|-
|PUTUMAYO Roadside store
|Japan
|4-7-11 Jingumae, Shibuya-ku, Tokyo Character Lead Gym B1F
|2002-?
Closed
|
|-
|? Marui One Shinjuku Store
|Japan
|3-5-6 Shinjuku, Shinjuku-ku, Tokyo Marui One Shinjuku Store 1F
|2002-?
Closed
|
|-
|Honesty & PART2 (正直やPART2)
|Japan
|2-27-1 Hirokoji, Toyohashi City, Aichi Prefecture Central Building 1F
|2002-?
Closed
|
|}
==Notable Figures==
Text here (Designers, models, common collaborations etc)
==Characters & Design Motifs==
Text here (Mascots, common/original design elements)
==Gallery==
<gallery>
File:test1.jpg|Caption1
File:test2.jpg|Caption2
File:test3.jpg|Caption3
File:test4.jpg|Caption4
File:test6.jpg|Caption5
</gallery>
==Footnotes==
<references />
==External links==
<references />
<references />
[[Category:Brands]]
[[Category:Brands]]

Revision as of 19:53, 12 July 2021

Heart-E
Founded1987
Dissolved2018
Founder(s)Etsuko Omae (大前えつこ)
SubsidiariesStrawberry Heart-E
Websitehttp://www.interq.or.jp/pink/hearte/ (2000-2005), http://www.hearte.co.jp/ (2005-2019)
Current statusClosed

Heart-E was primarily a sweet and casual lolita brand.

Concept

Sub-Labels

Strawberry Heart-E

History

Heart-E was started out making one-of-a-kind hats which were sold in a store managed by Hyper Hyper in Laforet in 1987. They later expanded into making accessories, lifestyle goods and clothing. Their first piece of clothing was their "Bunny Coat" which saw lasting popularity and was still considered popular in 2005.[1]

Heart-E advertised in

Closure

In July of 2018, they posted a notice on their online shop:

As of July 2018, this site will be closed. The final order date will be July 25th, and July 30th will be the final transfer deadline, and orders that have passed that date will be cancelled.[2]

This was replaced with a farewell notice after July 25th:

As of July 25, orders are no longer accepted. Thank you for your patronage for 30 years.

Locations/Sales Model

Heart-E was sold in select shops including Warapi(ワラピ店) and Jack[3], as well as their own managed shops.

Shop List

All Heart-E locations are currently closed.

Shop Country Address Status Socials
Hyper Hyper Japan Laforet Harajuku 1987-?

Closed

N/A
Warapi(ワラピ店) Japan N/A[3] Closed N/A
Jack Japan N/A[3] Closed N/A
PUTUMAYO Laforet Harajuku Japan 〒150-0001 1-11-6 Jingumae, Shibuya-ku, Tokyo Laforet Harajuku B1.5F[4] >2000-?

Closed

K Club (K倶楽部) Japan 〒780-0870 2-1-26-1 Honmachi, Kochi City, Kochi Prefecture[4] >2000-2001 Closed
FLASCO Japan 〒604-8046 Shinkyogoku-dori, Nakagyo-ku, Kyoto-shi, Kyoto Takoyakushi Shimoru Higashigawacho 531-2 Diamond Building[4] >2000-?

Closed

Heart-E Harajuku Japan 〒150-0001 6-34-14 Jingumae, Shibuya-ku, Tokyo Kurokawa Building 2F[4] >2000-2003[5]

Closed

Heart-E Osaka Japan 〒542-0074 2-10-1, Sennichimae, Chuo-ku, Osaka-shi, Osaka Catepuri Namba B2F[4] >2000-?

Closed

Heart-E Marui One Shinjuku Japan 3-5-6 Shinjuku, Shinjuku-ku, Tokyo Marui One Shinjuku Store 7F
PUTUMAYO Roadside store Japan 4-7-11 Jingumae, Shibuya-ku, Tokyo Character Lead Gym B1F 2002-?

Closed

? Marui One Shinjuku Store Japan 3-5-6 Shinjuku, Shinjuku-ku, Tokyo Marui One Shinjuku Store 1F 2002-?

Closed

Honesty & PART2 (正直やPART2) Japan 2-27-1 Hirokoji, Toyohashi City, Aichi Prefecture Central Building 1F 2002-?

Closed

Notable Figures

Text here (Designers, models, common collaborations etc)

Characters & Design Motifs

Text here (Mascots, common/original design elements)

Gallery

Footnotes

  1. Gothic Lolita & Punk Brand Book. Japan. 2005. p. 132. ISBN 4777801578.
  2. "Closure Notice". Heart-E.
  3. 3.0 3.1 3.2 Cutie Magazine October. 1993.
  4. 4.0 4.1 4.2 4.3 4.4 "Shop List". Heart-E. 2000.
  5. "Shop List". Heart-E. 2003.

External links